In Bangkok’s vibrant Sukhumvit district, where competition for attention is fierce day and night, Kiattipong Prabset’s lifestyle brand faced a challenge: standing out after sunset in an area flooded with neon signs and street activity. The solution? Gobohub’s 100W Outdoor Waterproof Gobo Projectors—four units that turned his store’s exterior into a glowing brand showcase, even in Thailand’s humid, unpredictable weather.
A Call for Durable, Eye-Catching Outdoor Branding
Kiattipong’s boutique, specializing in handmade Thai crafts, thrived during the day but vanished into the night. “Our store is on a busy street, but after dusk, we were just another dark storefront,” he explains. Traditional outdoor signs were costly and prone to damage from Bangkok’s rain and humidity, while paper promotions faded quickly. He needed a solution that was bold, weatherproof, and easy to manage.
After researching options built for rugged outdoor use, Kiattipong chose 4 units of Gobohub’s 100W Outdoor Gobo Projectors. These weren’t just any projectors—they were designed to display his brand’s logo prominently on walls, sidewalks, and even nearby building facades, rain or shine.
Why Gobohub’s Outdoor Projectors Were a Game-Changer for Bangkok
Gobohub’s outdoor-focused design addressed every pain point Kiattipong faced:
IP65 Waterproof & Dustproof Build: Perfect for Bangkok’s sudden downpours and dusty streets, the projectors have operated flawlessly since their October 2023 installation—no water damage, no dust buildup.
100W LED Brightness That Cuts Through Glare: The high-lumen output ensures Kiattipong’s logo is visible from dozens of meters away, even against Sukhumvit’s bright streetlights and neon signs.
Quick, Tool-Free Installation: Mounting the projectors on his store’s exterior walls took less than an hour total. “I did it myself during a quiet afternoon—no electrician, no complicated wiring,” Kiattipong notes.
Nighttime Success in Sukhumvit
The results were immediate and impactful:
Skyrocketing Evening Foot Traffic: Customer counts during evening hours increased by 60%, with many new shoppers saying the “glowing logo” caught their eye from the street.
Social Media Amplification: Locals and tourists alike began sharing photos of the projections on Instagram and TikTok, tagging Kiattipong’s brand and expanding its reach far beyond Sukhumvit.
Lasting Brand Recognition: “People now call us ‘the store with the glowing logo’—it’s become our signature,” Kiattipong reports. “Even during rainstorms, the projection stays bright, so we never lose that visibility.”
A Testament to Outdoor Durability and Impact
For Kiattipong, Gobohub’s projectors are more than a marketing tool—they’re a long-term investment in his brand’s identity. “Gobohub’s Outdoor Gobo Projectors turned a nighttime weakness into our biggest strength. In a city like Bangkok, standing out after dark isn’t just nice—it’s necessary. And Gobohub delivers that, rain or shine.”
Ready to make your brand unmissable outdoors, no matter the weather? Explore Gobohub’s 100W Outdoor Waterproof Gobo Projectors and start illuminating your brand’s potential today.